This excellent book was written by the team at Capsule who designed the logo for the Sales Shebang. From the moment I saw it, I was impressed. It's a well-designed piece of art with extraordinary visual impact - and it even feels good to the touch.
If you're thinking about updating your firm's "look", you need to get Design Matters//Logos 01:
- It's filled with guiding principles and step-by-step guidance on creating a new visual icon that conveys the meaning of your company.
- You'll learn how they created numerous logos and redesigns that have had significant impact on their client's business.
- It's an incredible source of inspiration and ideas. You can look through it a gazillion times and keep seeing new things.
There's even a logo gallery at the end of the book. Design firms from across the world submitted their logos and the Capsule team picked out the "best of the best."
I've used Capsule to design two logos for me in the past few years. They're the best. And they gave away all their secrets in the book. You'll love it. I love it! Get it at Amazon now.
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