That's what RainToday asked a bunch of experts in B2B lead generation. The answers are illuminating. You're going to want to read this complimentary new report right away. It's hot off the press today!
This special, 36-page e-book includes 10 all new articles written by these experts - and yes, one of my articles is included. There's a lot of valuable information included that you'll want to know about, first hand.
The expert authors and advice includes:
- Trash Talk And Delete Buttons: A Candid Letter From Your Prospective Client
Jill Konrath, author of Selling to Big Companies (ME!) - More Is Not Better If You Don't Know How To Nurture
Brian Carroll, CEO of InTouch Inc and author of Lead Generation for the Complex Sale - Find Out What Your Sales Team Considers A Lead
Stefan Tornquist, Research Director & Sean Donahue, Senior Reporter, MarketingSherpa - If You Can't Measure It, Don't Do It
Suzanne Lowe, President of Expertise Marketing and author of Marketplace Masters - Automate Lead Nurturing To Increase Lead Generation Effectiveness
Laura Ramos, Vice President of Forrester's Marketing Strategy and Technology Team - Generating Leads By Finding Buyers In Trouble
Larry Bodine, Owner-Operator of LawMarketing Portal and Larry Bodine Marketing - Tales To Keep Them Talking
Ardath Albee, B2B Marketing Strategist, Marketing Interactions - Promising Prospect - Or Dead End? Start By Defining A Lead
Roy Young, President with Ann Handley, Chief Content Officer, MarketingProfs - All Sound And Fury, Signifying Nothing: Executing Your Lead Generation Plan
Mike Schultz, Publisher, RainToday.com and Principal, Wellesley Hills Group - B2B Sales Lead Success Checklist
M.H. (Mac) McIntosh, B2B Marketing Consultant, The B2B Sales Lead Experts
Get The One Piece Of Advice You Can’t Generate Leads Without now.